Branding for Jazz Festival
Graphic Design
Branding project for a Jazz Festival (school project)
Task is to create visual brand print materials (posters, tickets, brochures etc.) for the 25th Izmir International Jazz Festival in Turkey.
Tools
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Adobe Illustrator
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Adobe Photoshop
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Adobe InDesign
Team
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Me
My Role
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Graphic Design
Timeline
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Overall: 4 weeks
Posters
3 variations of posters have been created for the event. Each letter of 'Caz' (meaning Jazz in Turkish), has been combined with a musical instrument, piano, drums & trumpet, respectively.
This typographic pattern has been continued to be used in other design materials as well.
Posters mockup
Brochure
Brochure
3-fold vertical brochure design with 2 sides.
Tickets
Event Tickets
This was my favorite thing to design.
Billboard
Billboard
Mockup from busy location at Mecidiyekoy, Istanbul.
Learnings
Learned a lot about how to use colors, typographic hierarchy and most importantly, printing! (sorry there are no photos of my actual printed work).
The initial explorative process was the part I had fun the most. However, I had some big fights with Adobe programs since I was learning. Luckily now, I know well enough not to be annoyed with design tools anymore.
Thank you for reading my case study!
Want to work with me? Feel free to contact me!